Senior Brand Manager (iGaming)

At Forward, we connect iGaming visionary companies with the industry’s brightest minds, delivering solutions that go beyond the ordinary. From marketing and R&D to technology, VIP customer experience, and data analytics, we handpick talent that empowers businesses to excel on a global stage. We don’t just fill positions—we build the partnerships that elevate careers and drive innovation forward.

One of our esteemed partners is looking for a Senior Brand Manager with experience in the SEA market, BTL and ATL marketing, and managing end-to-end 360° brand campaigns — from creative activations to major sponsorships. A great opportunity to shape impactful campaigns and grow brand presence in the dynamic iGaming industry.

Key Responsibilities:

• Participate in the development and implementation of brand strategy;

• Develop a brand activations calendar on a yearly basis;

• Participate in budget planning;

• Be involved in customer and market researches to gain relevant insights for brand building;

• Launch different types of campaigns that should cover the next directions: digital promotions, TVC shooting, BTL activations, offline media placement etc.;

• Be responsible for the 360-campaigns launch;

• Prepare project documentation including timing, checklist, budget;

• Set brand KPIs for each campaign based on its target and previous campaign analysis;

• Participate in brainstorms for idea development initiated by different teams;

• Develop and communicate written briefs for use by agencies and direct their work activities to generate concepts for effective execution of marketing campaigns;

• Provide effective cooperation with internal teams in cross-functional projects.

Qualifications:

• At least 3 years of experience in Brand Marketing;

• Project management experience, including cross-functional projects;

• Experience in building brand strategies and proven brand growth results;

• Experience in operating on Asian markets is a plus;

• Upper intermediate English;

• Good knowledge of Excel, Power Point, Google Analytics, Similar Web.

Nice to have:

• Excellent communication and interpersonal abilities;

• Analytical skills for data-driven strategic planning;

• Comfortable with fast-changing trends, priorities, and platforms;

• Can react quickly to real-time events or shifting campaign needs.

We Offer:

• Remote-first approach – work from anywhere

• Quarterly bonus

• 20 working days of vacation

• Paid sick leave

• Learning budget

• Team building programs

• Mental health support

• Sports compensation

• Medical and dental insurance