Brand & PR Manager

RemoteMiddleSenior

We’re looking for a Brand & PR Manager to spearhead our brand presence. This isn’t a traditional "press release" role - it’s about deep community integration, building a powerful industry personality, and mastering the art of Reddit growth. You will be the voice of platform, driving motivated traffic and fostering a thriving ecosystem in the VR niche.

What You Will Do

Strategic PR: Identify and execute opportunities for industry collaborations, projects, and media features and an established industry network; closely collaborate with the marketing team to convert partnerships and creative assets into promotional and marketing initiatives.
Industry Authority: Build a "strong personal brand" for the company within the industry, ensuring our brand is the first name mentioned in immersive tech discussions.
Brand Communication: Develop and maintain the brand’s voice across forums, communities, and niche media outlets.
Community Engagement: Monitor industry-specific forums and communities, proactively engaging with users and managing the brand's reputation.
Reddit Domination: Build, warm up, and scale Reddit accounts from scratch. Manage presence in key subreddits and drive high-quality traffic to the platform.
Performance Tracking: Monitor community sentiment and traffic metrics to constantly optimize your outreach strategy.

What We Are Looking For

Hands-on Strategist: A proactive mindset with the ability to execute tasks yourself - from account farming to high-level PR networking.
3-5 years of relevant experience.
Ability to generate original PR ideas and narratives, think beyond standard approaches, and creatively position the brand across media, communities, and internet culture while executing ideas hands-on.
Fluency in English: Native or near-native level (C1+) is essential for authentic community engagement.

BONUS POINTS

Existing "personality" or strong network within the tech industry.
Deep understanding of VR/Immersive media trends.
Experience with CRM and tracking tools for community growth.
No "Wild" Extremes: We value creativity, but it must be grounded in industry reality and brand safety.
US Market Expertise: You understand the American audience, their slang, their habits, and what makes them click.
Reddit Expert: You must have a track record of successfully growing accounts and generating traffic on Reddit without getting ghostbanned.

Hiring Process

HR Screening (30 min)
Case Task
Team interview (up to 1 hour)
CEO call (30 min)

What We Offer

Please note, that this is a fully remote contract role. B2B cooperation only – you will work with us as an independent contractor operating through your own legal business entity (e.g., sole proprietorship, limited company, or equivalent).