Product Manager (Core Product)

We're looking for a Product Manager who will own the Value Creation stream at Prequel https://prequel.app/ – a fast-growing photo & video editing app on a mission to help users express themselves creatively. You'll work at the intersection of content, AI, experimentation, and subscription monetization.

Responsibilities

• Own Value Creation stream: retention, activation, engagement, and conversion to active paying users. Every decision ties to product and business metrics.
• Own content stream: set goals for the content team, manage content ranking and recommendations, measure content quality and performance, turn observations into product decisions.
• Drive discovery: conduct deep user interviews, find JTBD, problems, and insights – then prioritize what matters.
• Lead experimentation: design and launch A/B tests, know when a test is needed (and when it's not), make clear calls on roll-out / roll-back / iterate.
• Prioritize roadmap by impact on key metrics, align with monetization and growth streams.
• Interpret product metrics in terms of real user behavior, not numbers for the sake of numbers.

Requirements

• 4+ years in Product Management for B2C mobile apps.
• Experience with content-driven products or strong content component – ranking, recommendations, measuring content quality.
• Experience with subscription monetization – understanding how value creation drives retention, LTV, ARPPU.
• Solid A/B testing track record: ability to formulate hypotheses, design tests correctly, and apply stopping rules. Understanding of when an A/B test is needed (and when it is not).
• User research & discovery skills: ability to conduct interviews and turn observations into actionable insights and product decisions.
• Ability to leverage AI in daily workflow – for research, feedback processing, hypothesis generation, prototyping, and PRD writing. Understanding of LLM strengths and limitations.
• Product mindset: focus on impact, not on closed tickets.
• Required languages: English, Russian.

Nice to have

• Experience with lifestyle / photo / creative / AI products.
• Experience with AI/ML-powered features.

How we hire:

• HR interview
• Hiring manager interview
• Test case
• Final interview
• Reference check

Conditions

• Professional development – paid training and courses, online / offline lectures, workshops and trainings. Our employees take part in all major IT meetups;
• Adaptation – qualitative onboarding, we help to quickly and smoothly solve all problems. regularly collect feedback throughout the trial period;
• Career development – Review is conducted every 6 months, we monitor results and help improve performance;
• Balance between work and personal life – ability to conveniently build your work schedule, take vacations and days off without a bunch of approvals and bureaucracy;
• Health – extended voluntary health insurance (on the territory of Montenegro);
• Office space – a cool office in Montenegro, with comfortable workplaces and lounge areas;
• Relocation – we offer a full package of documents for those who are ready to move to Montenegro, and we help with obtaining a residence permit;
• Prequel+ – premium access to the entire Prequel product.