Creative Marketing Manager / AppLab

📍 EU, Ukraine: remotely or from Kyiv office
🕒 Full time

About Spalah

Ukrainian venture builder that connects ambitious tech businesses with the international stage, fostering an ecosystem for rapid growth. We unite visionary founders and diverse talent to create companies that drive global progress.
Shortly: we launch startups in the AdTech and B2C subscription app sectors and scale them globally.

💫 Our AdTech direction is definitely one of the largest in Eastern Europe and has already
grown into an established holding.
💫 Our Mobile direction was launched less than a year ago and is already demonstrating consistent growth.

Our portfolio includes over 15 projects across AdTech and Mobile apps.
But while we’ve grown into a sizable company, we still preserve the energy and speed of a fast-paced, entrepreneurial environment.

👉 Here are a couple of our publications to help you better understand our approach and perspective.

We are on social media:
LinkedIn Instagram

We are now expanding our Mobile business direction - Applab.
The team is busy with testing ideas, building next-gen health, wellness & productivity apps for users worldwide to live better.

🏆 Take a look at some of the team`s recent wins:

• launched a web funnel and a mobile product from scratch in 2 weeks;

• reduced CAC by 50% by optimizing acquisition (Meta), creatives, and web funnels;

• scaled the product 3x within Q5.

And we have some serious milestones ahead.

👩‍💼 Meet your potential lead – Liza, CEO at AppLab Liza has 6+ years of experience in marketing/growth management. In less than a year with the team, she grew into a Head role and tested dozens of mobile product hypotheses, picking the most promising ones based on metrics. She has worked at leading mobile publishers previously, had a successful entrepreneurial background, and now drives the team’s performance at AppLab.

🎯 As we scale, we are seeking Creative Marketing Manager to join our AppLab — our venture-backed team testing bold ideas, building next-gen health & welness, productivity apps, and empowering users worldwide to live better lives.

What you will be doing:

• spotting market, niche, and competitor trends on a regular
  basis — staying ahead of what’s buzzing;

• finding winning creative concepts for new funnels and sub-products that can scale fast;

• turning ideas into clear briefs for designers so execution is fast and on point;

• building smooth collaboration and keeping the team aligned and moving quickly;

• reviewing creative performance, learning from the data, and turning insights into new hypotheses;

• prioritizing ideas, tests, and experiments to focus on what drives the biggest impact.

Your background:

• 2+ years of experience in creative marketing;

• english level: B2 or higher;

• strong analytical skills and the ability to spot market and niche trends early;

• proven track record of finding and validating successful creative concepts for marketing funnels;

• experience in creating clear and simple briefs for designers;

• ability to prioritize ideas, hypotheses, and tests based on impact and feasibility.

What we offer you:

• flexibility and freedom: choose fully remote, hybrid, or office-based work yourself;

• strong team: work alongside some of the industry’s top talent;

• unlimited growth: grow in multiple directions, get freedom to launch your own product;

• career development: take courses, attend top-notch conferences, explore digital library for nonstop growth;

• health support: get medical insurance, paid vacation and sick leaves, and access to a corporate psychologist;

• fun and culture: enjoy off site parties, team-buildings, sport events, and corporate gifts.

Thanks for your time.