Location
Ruby Labs operates within the CET (Central European Time) zone. Applicants from any country are welcome to apply for the position as long as they are located within approximately ± 4 hours of CET. This ensures optimal collaboration and communication during working hours.
Role
We’re looking for a sharp, user-focused UX Researcher to help shape and improve the overall player experience. You’ll act as the voice of the user by conducting research, uncovering behavioral insights, and turning those findings into clear, actionable product decisions.
You’ll work closely with Product, Design, and Data teams, ensuring that product decisions are driven by real user needs and behaviors rather than assumptions. This is a high-impact opportunity for someone who enjoys working with ambiguity, finding meaningful insights, and turning research into measurable product outcomes.
User Research Operations — Plan and execute qualitative and quantitative research studies including user interviews, surveys, usability tests, and diary studies across the full player journey.
Behavioral Analysis — Analyze user behavior across our platform using analytics tools, session recordings, heatmaps, and funnel data to identify friction points and opportunities.
Competitor & Market Research — Conduct structured competitive analysis of sweepstakes casino products to benchmark our UX against industry standards and identify gaps.
Wireframing & Prototyping — Use Figma or Visily to translate research insights into wireframes, user flows, and low-to-mid fidelity prototypes that guide product and design decisions.
User Personas & Journey Mapping — Develop and maintain player personas, customer journey maps, and mental models that inform product strategy and prioritization.
Cross-Functional Collaboration — Work directly with Product Managers, Designers, and Developers to embed user insights into the product lifecycle from ideation through launch.
Stakeholder Reporting — Document and present research findings clearly to stakeholders, making complex insights accessible and actionable.
UX Standards — Champion user-centered design principles, accessibility standards, and usability best practices across all product initiatives.
Continuous Discovery — Proactively identify new research questions, monitor industry UX trends, and propose process improvements to keep our research function sharp.
2+ years of hands-on experience in UX research, with a portfolio or case studies demonstrating research-to-product impact.
Proficiency in Figma and/or Visily for wireframing, prototyping, and user flow design.
Proven experience conducting user interviews, usability testing, and surveys — both moderated and unmoderated.
Familiarity with analytics and behavioral tools such as Mixpanel, Hotjar, FullStory, or Google Analytics.
Strong analytical mindset — ability to synthesize qualitative and quantitative data into clear, prioritized insights.
Excellent written and verbal communication skills; able to present research clearly to non-research audiences.
Advanced AI user — comfortable leveraging AI tools to accelerate research synthesis, generate interview guides, and surface patterns at scale.
English fluency required.
Experience in sweepstakes casino, online gaming, fintech, or consumer subscription products.
Experience working in fast-paced startup or scale-up environments.
Exposure to game mechanics, reward loops, or player psychology research.
Discover the perks of being part of our vibrant team! We offer:
Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.
Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days.
Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge.
Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them.
Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere.
After submitting your application, we conduct a thorough review which typically takes 3 to 5 days, but may occasionally take longer due to the volume of applications received. If we see a potential fit, we proceed with the following steps:
Recruiter Screening (40 minutes)
Technical Interview (60 minutes)
Final Interview (60 minutes)
Published on: 10/20/2026
Ruby Labs
Ruby Labs is a leading tech company that creates innovative consumer products across the health, education, and entertainment sectors.
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