User Acquisition Manager (Google Ads)

Remote (except Russia, Belarus)!

Loora is on a mission to revolutionize education and break down language barriers with its cutting-edge AI, building the first-ever personal AI English tutor.

Loora offers its users an AI tutor that is always available to talk about whatever they want, give immediate feedback on English skills, and guide them on their journey to fluency.

We believe that English fluency and access to quality education should never hold anyone back from achieving their dreams, advancing their careers, or seizing the opportunities they deserve!

We’re looking for a data-driven User Acquisition Manager to grow our app by building and scaling web funnels, quiz flows, and high-impact ad campaigns.

Your day-to-day will be:

• Run and scale campaigns across Google Ads, Meta, and other paid channels with a focus on revenue-based goals.

• Define and lead the company’s Web2App and web funnel strategy.

• Analyze funnel performance end-to-end to identify and eliminate conversion bottlenecks.

• Manage $1M+ monthly budgets, optimizing for CAC, LTV, and ROAS.

• Collaborate with Product, Data, and Creative teams to ideate, test, and launch growth experiments quickly.

• Dive deep into performance data — from event quality to attribution — and automate wherever possible.

• Introduce new ideas, tools, and approaches to continuously improve acquisition efficiency.

Requirements:

• 4–5 years of B2C user acquisition or performance marketing experience (web + app).

• Proven success managing $1M+ monthly budgets with strong ROAS for subscription-based products.

• Deep understanding of web funnels and Web2App conversion flows.

• Data-fluent: experienced with AppsFlyer, GA4, Sheets, and BI tools.

• Fluent in English and AI-savvy — you leverage AI to optimize, analyze, and scale smarter.

• Hands-on, curious, and comfortable taking bold bets and learning fast.