Senior Lead Generation Manager

At Campaignswell, we're revolutionizing marketing analytics with our AI-powered predictive platform tailored for apps, games, and e-commerce businesses. Our cutting-edge technology delivers precise lifetime value (LTV) predictions within hours, empowering clients to scale their advertising efforts confidently. By seamlessly integrating product and marketing analytics into a unified dashboard, we provide actionable insights that drive growth and profitability. Founded in 2023 and headquartered in San Francisco, our dynamic team is committed to transforming the marketing landscape through innovation and data-driven strategies.

Responsibilities

• Build and maintain the lead generation process, from prospecting to arranging demo meetings with MQLs for the sales team.

• Collaborate with the marketing team to pick up leads from events, conferences, and lead magnets for further outreach.

• Run signal-based outreach using existing intent data and resources.

• Run self-sourced cold outreach for the designated ICP via LinkedIn and email.

• Set up and optimize outreach sequences.

• Use AI tools daily to automate and improve outreach efficiency and results.

• Track and report on activities and performance in CRM according to requirements.

Requirements

• 2–3+ years of experience in lead generation/business development (B2B).

• Proven track record of meeting or exceeding lead generation/meeting-booking targets.

• Experience with outreach tools: LinkedIn Sales Navigator, CRM systems.

• Practical experience applying AI tools to automate prospecting, personalization, or outreach.

• Strong written and verbal communication skills in English (B2+/upper-intermediate and above).

• Self-driven, comfortable working with KPIs and cold outreach.

Nice to Have

• Experience with automation tools for outreach like Clay, GetSales, Instantly.

• Experience in B2B SaaS.

What We Offer

• Competitive salary + performance bonus.

• Fully remote with flexible working hours.

• Home office stipend and learning & development budget.

• Up to 21 days of flexible paid time-off per year.

• Regular team offsites and a culture that actually lives its values.

Campaignswell is an equal opportunity employer. We celebrate diversity and are committed to building an inclusive team. If you're passionate about helping brands grow through smarter data and love collaborating across disciplines to deliver impact, we’d love to hear from you!