Lead SMM Manager

We are looking for a Lead SMM Manager to join our team.

Your main tasks will be:

• Develop and execute data-driven content and channel strategies to drive both organic and paid growth;

• Create and oversee production of high-quality, viral photo and video content tailored to different trends and audience behaviors;

• Leverage AI tools to generate innovative content formats and enhance storytelling across social platforms;

• Grow and engage active online communities by optimizing content for platform algorithms and leveraging influencer collaborations;

• Analyze social media KPIs (engagement, reach, follower growth, CTR, conversions) using tools like Google Analytics, Hootsuite, or Sprout Social to inform ongoing strategy;

• Collaborate closely with performance and brand teams to ensure social media efforts directly contribute to revenue and business goals.

We expect from you:

• Proven experience in SMM for large brands or digital products with an active audience;

• Strong understanding of marketing metrics and the ability to translate social media activity into measurable business growth;

• Hands-on experience in creating viral social media content, including high-quality photo and video production;

• Proficiency in AI-driven content creation tools and techniques;

• Demonstrated success in growing engagement and reach on different channels — including influencer marketing campaigns;

• Deep knowledge of social platform algorithms and how to optimize content accordingly;

• Experience working with social media analytics tools (e.g., Google Analytics, Hootsuite, Sprout Social) to track performance against KPIs;

• Advanced English proficiency (C1+), both written and verbal.

What do we offer:

• REMOTE OPPORTUNITY to work full-time;

• Vacation 28 calendar days per year;

• 7 wellness days per year (time off) that can be used to deal with household issues, to lie down and recover without taking sick leave;

• Bonuses up to $5000 for recommending successful applicants for positions in the company;

• 50% payment for professional training, international conferences, and meetings;

• Corporate discount for English lessons;

• ​Health benefits. According to the paychecks, if you are not eligible for corporate medical insurance, the company will compensate you with up to $ 1,000 gross per year per employee. This can be spent on self-purchase of health insurance or on doctor’s fees for yourself and close relatives (spouse, children);

• ​Workplace organization. The company provides all employees with an equipped workplace and all the necessary equipment (table, armchair, wifi, etc.) in our offices or co-working locations. In the other locations, the company provides reimbursement of workplace costs up to $ 1000 gross once every 3 years, according to the paychecks. This money can be spent on the rent of the co-working room, on equipping the working place at home (desk, chair, Internet, etc.) during those 3 years;

• Internal gamified gratitude system: receive bonuses from colleagues and exchange them for our merchandise, team building activities, massage certificates, etc.