Head of B2B Marketing

Remote or Luxembourg.

About buildbuild

buildbuild is an AI-powered SaaS platform, transforming how construction and real estate companies manage projects and finances. We integrate project management with accounting to give construction companies full visibility and control — from estimation to invoicing, cash flow, and overall project performance. Our mission: simplify construction operations, so builders can focus on building. Headquartered in Luxembourg.

What you’ll do

As Head of Marketing, you will own our marketing strategy and positioning, while also executing hands-on programs to accelerate growth. You’ll shape our local & global go-to-market approach and build scalable demand generation across multiple channels.

This is a senior individual contributor role reporting directly to the founder.

Responsibilities:

• Define and own positioning and messaging of buildbuild.

• Lead our local & global go-to-market activities

• Build and scale demand generation: outbound, content, performance, email, SEO, partnerships, and events.

• Create and execute product marketing campaigns, leveraging AI tools.

• Develop sales enablement materials (case studies, one-pagers, white papers).

• Continuously test hypotheses and identify what drives growth.

Who you are:

• 5+ years of experience in B2B SaaS marketing (proptech/construction is a plus).

• Experienced in SMB marketing lead generation

• A full-stack marketer: strong in content, growth, and analytics.

• Proficient in CRM systems (HubSpot) and ad managers.

• Growth mindset: comfortable with ambiguity, eager to build from scratch.

• Strong leadership and stakeholder management skills in a global environment.

• Deep understanding of marketing strategy, customer segmentation, and go-to-market models.

What we offer:

• A chance to reshape an industry product and have a direct impact on company growth.

• An individual contributor with the opportunity to grow into a team lead role

• 100% remote-first culture, with a hub in Luxembourg.

• Competitive compensation package.

• Bonuses based on performance