Growth Product Manager

BetterMe — a global wellness ecosystem empowering millions to become better — physically, mentally, and emotionally. We build what makes people better and keep challenging ourselves to inspire others.

As a Growth Product Manager for Creators Platform, you will work on scaling a builder platform that enables creators to launch, manage, and distribute their content and services. You will focus on optimizing acquisition, activation, upsell, and cross-sell funnels through experimentation, research, and user insights.

Your impact:

• Drive product growth by optimizing key metrics across acquisition and activation flows.

• Conduct competitive research, analyze user feedback, and leverage funnel analytics to uncover insights.

• Identify growth opportunities and develop data-driven hypotheses for optimization experiments.

• Collaborate closely with marketing, design, analytics, and engineering teams to achieve impactful business results.

About you:

• 3+ years of experience in a growth-focused role (e.g., Growth Product Manager, Product Manager).

• Proficient in growth metrics, A/B testing, and data analytics.

• Strong understanding of design principles and copywriting strategies.

• Exceptional verbal and written communication skills.

• Proven experience working with cross-functional team.

• Upper-intermediate or higher proficiency in English.

Will be a plus:

• Experience working in B2C or subscription-based product.

• Hands-on experience conducting user interviews.

• Advanced knowledge of digital advertising principles.