Product Marketing Manager (Web Funnels)

EuropeRemote

We’re looking for a Product Marketing Manager to work closely with the User Acquisition team and drive the performance of our web funnels.

What You’ll Be Doing

  • Research competitor funnels and identify opportunities for improvements or new scalable funnel concepts.

  • Own the full cycle of funnel development: idea generation, launch, A/B testing, analysis, and scaling.

  • Run A/B tests for funnels, pricing, and payment flows to improve conversion rates and pLTV.

  • Continuously test new funnel approaches and refine the Value Proposition based on user and business insights.

  • Prioritize and implement initiatives that improve key metrics, identify growth hacks, and help achieve target ROI.

What We’re Looking For

  • Strong understanding of A/B testing processes, analytics, and key KPIs (CPA, CR, pLTV).

  • Experience launching funnels at scale (e.g., 5+ new funnels per week).

  • 1+ years of experience as a Product Marketing Manager

  • Solid analytical skills and experience working with metrics, experimentation, and user/market research.

  • Ability to collaborate effectively with product and engineering teams and influence decision-making.

  • English level Upper-Intermediate or higher for working with documentation, competitors, and the team.

What You’ll Get

  • A chance to build a product that actually matters to millions of people

  • Freedom to work remotely with a globally distributed team

  • Offsites in different countries with people who actually like each other

  • A trustworthy, high-responsibility environment where your ideas really matter

Published on: 12/15/2025

Replika

Replika

Replika is an AI companion loved by 35M+ users around the world. We’re redefining what it means to connect with technology — emotionally, intelligently, and personally. From mobile to VR, we’re building an experience that feels less like software and more like someone who gets you.

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