Head of Design
We’re looking for a talented Head of Design to join Inner Child once the project is able to offer a paid role. We’re currently applying for government grants and expect to secure initial funding soon. We’re building our shortlist now and plan to hire in approximately 3–5 months.
Responsibility:
Creating the in-app “Inner Child avatar” and personalization system (shape language, emotions, outfits, skin/hair palettes). Along with psychology it MUST create in-app magic for users and make them FEEL that they are talking to, seeing, caring about their inner child. The Art Director must be an illustrator who’s able to create the avatars themselves.
Defining and maintaining the brand’s look & feel: color palette, typography, iconography, illustration style, and motion principles.
Creating and maintaining a visual design system and asset library (Figma library, reusable components, templates, and guidelines).
Setting the creative direction for key product moments: onboarding, empty states, progress visuals, celebrations/rewards.
Ensuring consistency and quality across all creative outputs: app UI visuals, website visuals, social media templates, App Store / Google Play assets, and pitch deck visuals.
Owning the UX and UI for core product flows (wireframes/prototypes, interaction design, usability iterations) in the early stage.
Owning the visual identity and creative direction of the Inner Child brand across product and marketing.
Requirements:
Fluent in English.
10+ years of illustration.
5+ years of UX design
At least 2 years of previous leadership and Art Direction experience.
You are creative
You can create and animate the avatar by yourself without illustrators or animators.
You can design the application and website without UX/UI designers.
You can create banners for Google Play and App Store pages.
You want to make the world a better place.
Published on: 1/20/2026

Inner Child
Inner Child is a startup developing a gamified mobile mental well-being application designed to help people who did not experience enough love and care in childhood and therefore developed self-perception challenges such as lack of self-love and self-worth.