Affiliate Management Team Lead

We are looking for an experienced Affiliate Team Lead to join B2Tech and own the strategy, growth, and performance of our affiliate channel.

You will lead a small but growing team, manage a diverse portfolio of affiliates across multiple markets, and drive ROI-focused acquisition for our Online Casino and Online Sports Betting products.

This is a hands-on leadership role: you’ll manage existing affiliates, expand and diversify the portfolio, use data and BI tools to optimize performance, and represent B2Tech at key industry conferences worldwide.

YOUR IMPACT:

1. Team Leadership & Development

   1. Lead, mentor, and support a team of 3 affiliate specialists.

   2. Plan team structure and recruit additional team members within the first 3 months.

   3. Set clear objectives, provide regular feedback, and ensure the team meets performance targets.

2. Affiliate Portfolio Management

   1. Manage day-to-day relationships with existing affiliates across multiple markets.

   2. Identify, recruit, and onboard new affiliates to diversify the portfolio and reduce dependency on a few partners.

   3. Negotiate and manage commercial agreements (CPA, RevShare, Hybrid), ensuring they are aligned with ROI targets and budget.

3. Performance & Data Analysis

   1. Use Excel, Looker (BI), and internal dashboards to monitor performance for Casino and Sports Betting.

   2. Work with the existing reports provided by the Head of Acquisition to set up and run analysis campaigns.

   3. Identify underperforming partners, opportunities for growth and optimization, and implement actions to improve ROI and key KPIs (FTDs, NGR, LTV, etc.).

4. Strategy, Planning & Budget Management

   1. Contribute to the overall affiliate strategy and monthly/quarterly plans.

   2. Allocate and monitor the affiliate management budget to ensure effective spend and positive ROI.

   3. Provide regular performance updates, forecasts, and recommendations to the Head of Acquisition and management.

5. Market & Industry Presence

   1. Represent B2Tech at multiple affiliate and iGaming conferences each year, building and strengthening partner relationships.

   2. Stay up to date with industry trends, competitor activity, and regulatory changes, with a particular eye on emerging regions such as Africa.

OUR REQUIREMENTS:

• 5+ years of overall experience in Affiliate Marketing, with a strong focus on iGaming.

• Minimum 1+ year experience managing a team of Affiliates.

• Proven experience working with Online Casino and Online Sports Betting brands (ideally both).

• Strong analytical skills with excellent Excel skills and solid experience using Looker (BI) or similar tools.

• Comfortable working with dashboards, reports, and large data sets to make decisions and optimize campaigns.

• Demonstrated success in growing and diversifying an affiliate portfolio and delivering positive ROI.

• Strong negotiation, relationship-building, and communication skills.

• Experience working in fast-paced, performance-driven environments.

• Proficiency in English (both written and spoken). Additional languages are an advantage.

Nice to Have

• Direct experience with African markets in iGaming.

• Existing strong network of affiliates in Casino and Sports Betting.

• Experience working with multi-brand, multi-market setups.

WHAT WE OFFER:

• Hybrid Model - 2 days a week from Home 🏠

• Semi-flexible Working Hours ⌚

• Annual Discretionary Performance Bonus 💷

• Annual Salary Review 💵

• 21 Days of Paid Leave 📢

• Provident Fund 💰

• Medical Insurance coverage ❤‍🩹

• Sports Benefits App Subsidized Subscription 🏋

• EUR 100 monthly Lunch Allowance 😋

• Weekly Happy Hour 🤠

• Exciting Career Paths 🎯

• Personalized Learning and Development Programs 📖

• Birthday Leave! 😎

• Marriage Leave Vacation 💍

• Variety of Employee Perks 🎫